WaterWay Local Swag
Calling all Cartericans. No, we are not related by blood, but we are bonded by a whole bunch of things we love. Ripping down the IntraCoastal in our flat bottoms, riding our Pipeline Padillac near Bogue Pier, praying Wildlife gives us more than one week to flounder gig, sitting at The Point with a cold beer, taking backroads to avoid Emerald Drive Traffic... WaterWay Local is yours. It’s for all that call the Isle of Emerald #Home. Love where you live - Shop Local.
KLLY FOOTWEAR
A lifelong surfer, Kelly Slater, has created the ultimate comfortable and supportive footwear that is designed with rPET & BLOOM foam, which is derived from algae.
Excessive amounts of CO2, a warming climate and water pollution is causing harmful algae blooms that negatively impact our environment and society. BLOOM is determined to reverse the effects of water pollution by working with resources like algae to restore and maintain healthy ecosystems.
IMSY SWIMWEAR
Inspired by surfing, IMSY swimsuits are meticulously handcrafted, surf tested, and designed to provide a secure and flattering fit. With signature prints, full reversibility, and a tie-free pulley system.
IMSY Swimwear offers stylish solutions for the confident and adventurous woman who wants to make a statement both in and out of the water.
NOMADIX
Nomadix is dedicated to making gear to inspire your next adventure that will last for every adventure after. Made with the highest quality materials, it’s meticulously designed to replace your separate towels for camping, yoga, beach and travel.
Light, packable, versatile, sustainable: some of the many reasons it’s the only towel you need. Own less. Do More.
SHOP OUR BRANDS
Dropped into Waterway Local this weekend to check out EI's newest clothing store. They are stocked with a bevy of outstanding brands. Snagged quite stylish Howler Bros boardshorts and Seager shirts. Crazy cool store for men and women. Will def be back! Great addition to the island!
Visited Waterway with my husband as he wanted to see what all the buzz was about. Totally surprised to see a wealth of very cool women's clothing options and even some for young children. Picked up an awesome pair of Carve shorts with a few lite tops for the summer. Love this cozy new clothing store in EI!
This is such a great new store on the island. Owners were super friendly and helpful. The selection was something different than the other island shops. Everyone in our party from kids to grandparents found something they liked. Can’t wait to see what they have next year!
Love supporting this great local shop. Super friendly and helpful customer service. Clothing selections are perfect for the beach lifestyle. Something for everyone definitely go check them out!
